surfing aimlessly & come across this advertisment created by the Japenese on the train station, of a fashion label
knowing that its hard to bring in potential yet busy ladies into their store to really try out their clothings, this cleverly design advertisment did the best to bring their clothings to their potential buyer
posting all those pretty clothings (to scale) onto the wall is not the only thing they should do, but they let any passer by especiall the ladies to "try-fit" these clothings before considering to head for their boutique to try on those clothings themselves
need to explain more?
not at all when anyone chould just "try" on these clothings & have a feel of how well designed these clothings are by a glance of them "wearing" it
clever marketing as not only this bring more potential ladies but the cost of advertising is minimize as models are non-other then the ladies themselve (since they are looking at themselves in the mirror "wearing")
can't agree less that Japenese sure knows how to market well
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